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PIA Comments in National Underwriter Agent & Broker Outlook 2012

To gain some perspective on the outlook for the P&C business in 2012, the National Underwriter recently spoke with some major players across the agent and broker spectrum, to discover where the greatest opportunities—as well as the most daunting challenges—lie in the year to come
January 24, 2012

To gain some perspective on the outlook for the P&C business in 2012, the National Underwriter recently spoke with some major players across the agent and broker spectrum, to discover where the greatest opportunities—as well as the most daunting challenges—lie in the year to come.

PIA National Executive Vice President & CEO Leonard C. Brevik commented on the just-released results of the 18-month research project conducted by The PIA Partnership. which focused on what insurance customers really want. “Our research shows that insurance customers are looking for expert advice and counseling; personalized attention and interaction; the ability to receive comprehensive protection to meet individual needs; and excellent relationship-based customer service,” Brevik said.

In addition, PIA National ACORD representative and president of PIA of New Jersey Keith Savino commented

that while “the continuous introduction of new channels of communication will allow those of us who plan for this to become more efficient and effective,” he added “while this is taking place, those of us who remember that the P&C field is a relationship-based business will prosper both in personal and commercial lines.” And PIA of Connecticut President James R. Berliner observed, “We will see the market harden slightly in 2012, but not all at once and not consistently across all lines of business.”

See Len's annual outlook on the economy and insurance industry: Agent & Broker Outlook 2012 – PIA National EVP & CEO Leonard C. Brevik

Read PIA of NY Ken Savino's comments: Agent & Broker Outlook 2012 – PIA of New Jersey President Keith Savino

Read PIA of CT James Berline's 2012 preview: Agent & Broker Outlook 2012 – PIA of Connecticut President James R. Berliner

Read more on the outlook in insurance: Tightening Underwriting, Courting Independents Top Trends (National Underwriter 1/23/12)

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