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The King of Referrals Is on the Wall

In the world of promotional calendars, the wall calendar is the king of the hill. Not only do many people put them on their walls...
August 9, 2011

In the world of promotional calendars, the wall calendar is the king of the hill. Not only do many people put them on their walls at home and at work, studies show that most people will only buy a calendar if someone doesn't give them a free promotional calendar*. The same study shows that people who use just one advertising calendar have a 49% likelihood of referring the company that gave them the calendar to a friend or associate.

So not only is the wall calendar the king of the hill, it's also the king of referrals. Just imagine your agency's contact information in front of your clients 365 days per year, building your brand and generating referrals.

As a PIA member, you can save 10% when ordering your 2012 promotional calendars through The Mines Press. The PIA member discount applies to all of their promotional calendar products: wall calendars, diaries, planners, desk calendars, greeting card calendars, wallet cards, stick-on calendars and other calendar items. Just make sure to place your order by August 31 to receive the PIA member discount.

Two ways to order your 2012 promotional calendars:

  1. Visit www.minespress.com/category/promotional-calendars and use PIA Discount Code PIA11 when you purchase online.
  2. Or find a product online and order by phone. Call The Mines Press at 1-800-447-6788 and tell them you want the PIA member discount.

Orders must be placed by August 31, 2011 to receive your 10% PIA discount.

Source: Promotional Products Association International: A Study Of Calendar Usage In U. S. Households (2010) and A Study Of Calendar Usage In The Workplace (2011). Learn more.

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