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PIA Agency Marketing Guide Now Online

The 2013 PIA National Agency Marketing Guide is now available to insurance professionals across America through PIA’s website at www.PIAAgencyMarketingGuide.com...
May 7, 2014

The 2013 PIA National Agency Marketing Guide is now available to insurance professionals across America through PIA’s website at www.PIAAgencyMarketingGuide.com. The Guide contains hands-on marketing advice from some of the insurance industry’s premier experts and practicing professionals.

“Across America, PIA is the leader in association education,” said PIA National President John G. Lee. “Agents rely on their local PIA associations for continuing education, designation classes, ethics classes, flood insurance classes, risk reduction classes and other insurance education. Providing the Agency Marketing Guide to agents and other insurance professionals is consistent with PIA’s goal of providing quality, practical education to those working in the insurance industry.”

The upcoming 2014 PIA National Agency Marketing Guide will feature dozens of agent case studies detailing real strategies and tactics independent insurance agents are using to win business. The annual Agency Marketing Guide is just one of the many tools available through PIA’s award-winning PIA Branding Program, Local Agents Serving Main Street America SM. The PIA Branding Program provides PIA members with marketing tools and services, including internet marketing services as well as print and radio advertisements, in both English and Spanish.

PIA wishes to thank the sponsors of the 2013 PIA National Agency Marketing Guide: Astonish, Bankers Financial Corporation, Rough Notes and Seaworthy Insurance Company.