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Paradiso Receives the 2013 PIA National Excellence in Social Media Award

WASHINGTON — Paradiso Financial & Insurance Services has received the 2013 Excellence in Social Media Award from the National Association of Professional Insurance Agents (PIA)...
October 15, 2013

WASHINGTON — Paradiso Financial & Insurance Services has received the 2013 Excellence in Social Media Award from the National Association of Professional Insurance Agents (PIA). The award was presented September 20, 2013, during a ceremony in Las Vegas, Nevada, held in conjunction with PIA’s Fall Governance Meetings.

“One of the first groups to embrace social media was independent insurance agents,” said Nancy Sue Peachey, chairman of the PIA National Image Committee. “That should be no surprise. Agents are always on the cutting-edge — especially when it helps us serve our clients.”

“One of the PIA agencies that has mastered the use of social media is Paradiso Financial & Insurance Services of Stafford, Connecticut,” Peachey said. “Paradiso utilizes social media in the agency, with great results. The agency’s entire approach to social media is to use it reach their clients and make them feel as though they are walking into the agency, face to face.”

Chris Paradiso’s personal Facebook page has become a customer support hub for people with insurance questions, and he runs seminars and gives speeches to help teach agents how to leverage social media to increase their books of business.

The 2013 PIA National Excellence in Social Media Award was sponsored by the National Insurance Producer Registry (NIPR), which is proud to bring attention to the fact that it now offers individual non-resident licensing and renewals for all 50 states.

Founded in 1931, PIA is a national trade association that represents member insurance agents and their employees who sell and service all kinds of insurance but specialize in coverage of automobiles, homes and businesses. PIA members are Local Agents Serving Main Street America SM. PIA’s Web address is www.pianet.com.

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